New Zealand’s exports of horticultural products have increased from $200 million to over $2 billion during the past 20 years. Fruit, flowers and vegetables are now exported to over 100 countries.
Science has helped improve products and open up new markets. New Zealand horticulture leads the world in many aspects of innovation, production, quality maintenance, distribution and marketing. Science and innovation have been vital in maintaining New Zealand’s global competitive position and HortResearch scientists have played a leading role.
For more information on New Zealand's horticulture industry see our publication Fresh Facts 2007